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Packaged Pleasures : How Technology and Marketin...


Titre :

Packaged Pleasures : How Technology and Marketing Revolutionized Desire

Thématique :

330 Economie contemporaine

Classification :

Cote : 330 CRO ; ISBN : 978-0226121277

Information :

Quatrième de couverture ; From the candy bar to the cigarette, records to roller coasters, a technological revolution during the last quarter of the nineteenth century precipitated a colossal shift in human consumption and sensual experience. Food, drink, and many other consumer goods came to be mass-produced, bottled, canned, condensed, and distilled, unleashing new and intensified surges of pleasure, delight, thrill—and addiction.
Description matérielle ; 1 vol. (336 p.) : ill en nb, jaq. ill en coul ; 24 cm


Mots-clés :

Marketing ; Economie ; Consommation

Langue :

EN : Anglais

Bibliographie :

S. CROSS, Gary. N. PROCTOR, Robert. Packaged Pleasures : How Technology and Marketing Revolutionized Desire. Chicago : Publisher University of Chicago Press, 2014. ISBN : 978-0226121277